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Shopify Plus Agency UK

Shopify Plus strategy, design and development for ambitious ecommerce brands.

ShopifyShopify Plus

FoldTech helps brands plan, build and improve Shopify Plus storefronts around customer journeys, commercial priorities and operational requirements, connecting design, development, migration and ongoing growth support.

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FoldTech is a Shopify Plus agency helping ambitious ecommerce brands launch, improve and grow.

20K+ Tasks Delivered15K+ Stores Built$3.1B+ Merchant Revenue

We design, build, and optimise high-performance Shopify Plus stores, whether youre launching a new site, migrating platforms, or upgrading from standard Shopify. Our expert team delivers tailored solutions across design, development, SEO, and email marketing to help brands unlock the full potential of Shopify Plus.

Our Services

Trusted by ambitious Shopify Plus brands.

We help ecommerce teams shape Shopify Plus storefronts around brand, customer experience and sustainable platform development.

Billionaire Boys Club ecommerce project
Billionaire Boys Club Shopify project

Billionaire Boys Club

Shopify Retainer Support & CRO

Shopify Plus Agency UK

Shopify Plus planning, design & development

FoldTech works with ecommerce teams to plan Shopify Plus storefronts around the needs of the brand, its customers and the systems behind the store. Projects can bring discovery, UX, visual design and technical architecture together before development begins.

Our development approach considers reusable content, storefront performance, integrations and long-term maintainability. The result is a Shopify Plus foundation that internal teams can manage while retaining room for future campaigns, features and operational change.

RNLI ecommerce project
RNLI Shopify project

RNLI

Shopify Retainer Support & CRO

Shopify Plus Agency London

A platform approach built around your operation

Shopify Plus can support more involved ecommerce requirements across checkout, international selling, B2B, storefront management and integrations. We help teams identify which platform capabilities are relevant and how they should connect with current processes and technology.

The work is shaped around genuine requirements rather than adding complexity for its own sake. Architecture, user experience and implementation decisions are documented clearly so stakeholders understand how the storefront will operate and how it can develop over time.

Candy Kittens ecommerce project
Candy Kittens Shopify support project

Candy Kittens

Shopify Retainer Support & CRO

Shopify Plus Monthly Growth Plans

Ongoing support guided by a practical roadmap

After launch, FoldTech can support Shopify Plus stores through planned development, maintenance and conversion-focused improvements. A shared roadmap helps ecommerce teams balance immediate technical needs with larger enhancements across templates, features and customer journeys.

Support can cover day-to-day fixes, platform changes, landing pages, integrations and ongoing UX work. Priorities can be reviewed as trading plans and business requirements change, keeping development activity connected to the wider ecommerce programme.

Vollebak ecommerce growth project
Vollebak Shopify optimisation project

Vollebak

Ecommerce Store Support & Growth

Shopify Plus CRO & Development

Development informed by customer behaviour

Conversion work combines storefront experience, analytics and technical delivery to identify where Shopify Plus journeys can be clearer. Reviews can focus on navigation, collection discovery, product information, cart behaviour and other interactions that influence a customer’s path to purchase.

Useful opportunities can then move into design, testing and development. This keeps CRO recommendations grounded in what the platform can support and gives teams a structured way to improve the storefront without relying on isolated changes.

111SKIN ecommerce project
111SKIN Shopify project

111SKIN

Shopify CRO Services

Shopify Plus Stores & Migrations

New storefronts, upgrades & platform migrations

FoldTech can support new Shopify Plus builds, upgrades from standard Shopify and migrations from other ecommerce platforms. Planning covers the customer-facing storefront alongside products, customers, orders, content, redirects, integrations and operational dependencies.

A migration also provides an opportunity to review information architecture, theme structure and existing functionality. We identify what should be retained, improved or replaced, then organise implementation and quality assurance around a controlled route to launch.

CleanCo ecommerce store project
CleanCo ecommerce design project

CleanCo

Ecommerce Store Design & Build

Shopify Plus SEO

Technical and content foundations for organic visibility

Our Shopify Plus SEO work connects technical review, site structure, content priorities and search demand. Development decisions consider crawlability, semantic structure, structured data, URL handling and performance alongside the experience provided to customers.

SEO activity can also include keyword and competitor research, content planning and ongoing review. Recommendations are organised so marketing, content and development teams can understand their responsibilities and make changes within a shared search strategy.

Vollebak ecommerce project
Vollebak Shopify project

Vollebak

Ecommerce Store Support & Growth

Shopify Plus Email Marketing

Email, SMS & retention connected to the storefront

Retention activity can connect Shopify Plus customer and order data with relevant email and SMS journeys. FoldTech can help plan segmentation, campaigns and lifecycle automations around moments such as welcome, browse, purchase, replenishment and re-engagement.

The wider setup can also consider subscriptions, reviews, loyalty tools and other ecommerce integrations. Connecting these systems carefully helps retention teams manage communication with useful context while keeping storefront and customer data requirements in view.

FoldTech team working together

Creative, Technical & Strategic

People-first
Shopify agency

A Shopify team focused on design, development, SEO and growth, helping ecommerce brands plan, build and improve better online stores.

Our Story

Platforms & Technologies

We Work Across Leading Ecommerce Platforms and Technologies

FoldTech works across a diverse range of ecommerce platforms and digital technologies, helping brands build, migrate, optimize and grow their online stores around their specific business requirements.

Our experience spans Shopify, Shopify Plus, WordPress, Magento, BigCommerce, Wix eCommerce, Squarespace, PrestaShop, Ecwid, Shopware, Big Cartel, Volusion and Salesforce. We help businesses select, connect and optimize the technology that best supports their storefront, customer experience and long-term ecommerce goals.

Shopify experts

Let's talk ecommerce, Shopify & Shopify Plus solutions.

FoldTech helps ecommerce brands design, develop, launch, support and grow Shopify stores. From new builds and migrations to ongoing development, SEO and conversion improvement, our team can help plan the right approach for your next Shopify project.

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